The SAAS provider acts as a SaaS provider through its direct or indirect distribution channels. He concludes the contract with the customer, therefore he must also guarantee to the customer the fulfillment of the agreed service level. In this respect, he is the visible on the market, acting SaaS (Acting SaaS).
He either directly assumes the sales interface with his customers, or he uses his sales partners who negotiate a contract between the customer and SAAS provider. Although SaaS solutions guarantee a defined, standardized range of functions, there are also many opportunities for SaaS solutions for the sales partners to provide additional services, be it through consulting services, customization of the SaaS solution or user training.
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